When LeBron James and Nike inked a lifetime endorsement deal at the end of , the terms of it were never reported.

We always knew that it would be a big number. In an exchange with GQ and GQ Style writer Mark Anthony Green , Carter said that he wouldn't give the exact figure.

But his gesture gave it away. It's a fantastic deal. Nike feels great about the deal. That's the most important thing.

As great as I feel, as great as LeBron feels—Nike feels fantastic about it. It's the largest deal in the history of the company. Their hope is he makes even more.

And our hope is that, too, obviously. With the behemoth Nike deal, James is well on his way to becoming the richest athlete of all time. Why big data can make HR more important. You are using an outdated version of Internet Explorer.

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LeBron James signs lifetime deal with Nike

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May 17, , 7: How to gain the 'absolute certainty' that makes LeBron James so confident. NBA LeBron James Nike Cleveland Cavaliers.

LeBron’s mega deal with Nike is worth more than $1 billion, says Maverick Carter | For The Win

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